Fresh Corner Summer Campaign

Ivan Večerek, Zuzana Pevná

Retail

Campaign

Delivery Direction

2024

Challenge

To create the key visual and campaign concept for a children’s summer menu for Fresh Corner, including hand-drawn illustrations, adaptations across all formats, animation, POS materials, OOH and DOOH.
Approach

We created a series of illustrated environments depicting children spending their free time in the spirit of summer, travel and fun, all built to promote the seasonal children's menu. The outputs were adapted across all required print and digital formats.